Environmental stewardship is a core value at Town & Country Markets. So when it comes to seafood, those two simple words mean Town & Country is committed to healthy oceans and rivers, and truly understanding how their choices impact those oceans and rivers.
Choosing to source their seafood sustainably is a challenging and ongoing commitment that they take seriously. They continually evaluate their seafood to make sure it comes from well-managed fisheries and farms that maintain resilient fish populations and nourish healthy ecosystems. Town & Country believes in building strong, long-term relationships with their sources to ensure they’re dealing with accurate information. They also partner with local and international fishing communities and businesses for whom responsible sourcing is a priority.
In articulating their commitment and policies, Town & Country sought sustainability information from leading environmental organizations against which they could benchmark their purchasing. They evaluated their purchasing against data from each organization to provide them with the most in-depth and up-to-date sustainability information available.
Town & Country included information from Monterey Bay Aquarium’s Seafood Watch Program, the Marine Stewardship Council, the Global Aquaculture Alliance’s Best Aquaculture Practices Certification, and the NOAA Fisheries Fish Stock Sustainability Index.
In 2018, Town & Country ceased selling king salmon from the Oregon, Washington, and British Columbia coasts, but continued selling king caught in the well-managed, sustainable Alaska fisheries. The portion of non-Alaskan salmon carried by Town & Country has always been minimal, but the fact that these fish are in the feeding territory of the southern resident orcas prompted them to discontinue even that minimal amount.
Continuing concern over the fate of the southern resident orcas has pointed out that a lack of king salmon is one of the factors contributing to the pod’s decline, along with human activity and water quality. Contrarily, the northern resident whales are thriving because they experience less human activity, higher water quality, and ample fish. In fact, the northern resident pod of orcas has more than doubled their numbers since 1974.
You can read about Town & Country’s sustainable seafood practices and sourcing here.